The app

One screen to launch it and watch it run.

Scripts, lists, live call status, callback requests, opt-out lists and delivery reports — without phoning us for an update.

01

What you do in it

  1. Create a script Write what the agent says, per language, and test it before anything dials.
  2. Create a campaign Attach the script, upload the list, set the window, launch.
  3. Watch it live Calls appear as they happen with number, duration and status: ringing, completed, transferred.
  4. Work the callbacks Callback requests and forwarded calls queue up for your team to act on.
  5. Keep the list clean Opt-outs captured on a call land in an opt-out list and are excluded from every later campaign automatically.
  6. Read the result Analytics and delivery reports per campaign, plus credit history.

02

Who actually opens it

Most clients never do, because the campaign is run for them and the report arrives anyway. The app matters to the people who want to see the thing moving: a marketing head checking the connect rate at eleven in the morning, an operations manager pulling the callback queue before the team starts.

It is read-mostly by design. Nothing you can press in it will put a campaign outside the window or the rules it was set up under.

03

Access and devices

It runs in a browser on a phone or a desktop, so there is nothing to install and nothing to update. Logins can be given to the people who need the callback queue and the reports without giving everyone campaign controls.

Call recordings and outcomes are available per call alongside duration and status, so a disputed conversation can be checked rather than argued about.

04

What a running campaign looks like

The screen most people keep open is the live one. It shows the dialler working through the list in real time: how many numbers are left, how many are connected right now, how many have answered and dropped inside four seconds. That last figure is the one worth watching, because a spike in it means the opening line is wrong and the campaign can be stopped and fixed before the rest of the list is spent.

Underneath it sits the disposition breakdown — answered, busy, switched off, out of network, answering machine. These are not cosmetic categories. A list that is thirty per cent switched off is a list problem, not a calling problem, and no amount of re-dialling repairs it.

  • Connect rate

    Dials that reached a human. The single number that tells you whether the list is worth running. Under a third and something upstream is wrong.

  • Four-second drops

    People who answered and hung up immediately. A rising figure here is almost always the first sentence of the script.

  • Average handled time

    How long a completed conversation runs. Useful mostly as a change signal — a sudden fall means the agent is losing people early.

  • Answering machine

    Detected and dropped rather than talked to. Counted separately so the connect rate stays honest.

05

Call records, recordings and what the agent heard

Every call has a record: the number, the time, how long it ran, how it ended, and the fields the agent captured. Where a recording exists it is attached, and where the conversation produced answers they are stored as data rather than buried in audio nobody will listen to.

That difference matters more than it sounds. A broadcast panel gives you a delivery log: dialled, answered, duration. It cannot tell you what the person said, because nothing asked them. A two-way agent returns the answer to every question it put, which is the thing you are actually buying.

Records export as CSV, and can be pushed to a CRM by webhook as they happen rather than batched overnight. For most campaigns the webhook is the one that matters — a lead that reaches your sales team four hours after the call has cooled.

06

The callback queue

Some calls end with the person asking to be rung back, and some end with the agent deciding a human should take it from here. Both land in the same queue, ordered by when they came in rather than alphabetically, which is how most spreadsheets end up being worked.

  • Asked for a callback. The person said so during the call. These are the warmest thing the campaign produces and they decay fastest.
  • Flagged for a human. The agent hit a question outside its brief, or detected enough interest to warrant a person.
  • Unreachable after retries. Attempted at different times of day and still not connected. Worth a manual attempt before the number is written off.
  • Opted out. Asked not to be called again. Removed from this campaign and from future ones, automatically.

07

What the app will not let you do

Almost everything in the interface is read-only on purpose. The campaign is set up, registered and scheduled before it runs, and the controls that could take it outside the rules it was approved under are simply not exposed.

You cannot move a promotional campaign outside the permitted calling window, dial from a number series that does not match the call type, or push a list that has not been scrubbed against the Do Not Disturb register. These are not warnings you can click through. A campaign that could be stopped by the operator is worse than one that runs a day later.

What you can do is pause, resume, and stop. Stopping is immediate and you are billed only for what has already connected.

08

What the app does not replace

It is worth being plain about the boundary, because software in this category is often sold as though it removes the need for judgement.

The app will tell you that the connect rate fell to eleven per cent at half past ten. It will not tell you that the list was bought from a source that sells the same numbers to four other businesses, which is usually why. It will show that four-second drops have doubled since the script changed. It will not rewrite the script.

It also does not replace the phone call your salesperson makes to the ten people the campaign marked hot. An agent that qualifies well makes that call shorter and better informed; it does not make it unnecessary. Campaigns that treat the dashboard as the finish line produce excellent reports and no revenue.

What it is for: seeing the thing move while it moves, catching a bad campaign on day one instead of at month end, and getting the answers into the hands of whoever acts on them. That is a narrower claim than most panels make and it is the one we can keep.

→Next step

Hear it before you buy it.

Tell us the list size, the language and the window, and we will cost it properly and let you listen to a real call first.

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FAQ

Questions buyers ask us

Common questions

Is there a mobile app to install?

No. The dashboard runs in a browser on phone and desktop, so there is nothing to install or keep updated. The campaign monitor and the callback queue are the parts most people open on a phone.

Can my team have separate logins?

Yes. Access can be given to the people who need the reports and the callback queue without giving everyone campaign controls.

Can I hear the call recordings?

Yes, per call, alongside duration, status and the captured outcome.

What happens when someone opts out on a call?

They are added to an opt-out list and excluded from later campaigns automatically. That is a requirement, not a setting.

Can I start and stop a campaign myself?

Yes, and pausing is immediate. You cannot schedule one outside the permitted calling window — the app will not accept it.

Do I see live call status or only a report at the end?

Live. Calls appear as they happen with number, duration and status, and the analytics update through the day rather than at the close of it.

Can I upload my own list?

Yes, CSV or Excel with a phone column. The app reports duplicates and unusable numbers before the campaign runs.

Is my data shared with anyone?

No. Lists and recordings belong to your account, and we do not use one client’s data for another’s campaign.

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